Things to do in Florence

Activities, attractions and tours

Visit Florence

Types of activities

Where to stay

Florence travel guide

Florence featuring a garden and heritage architecture

Florence which includes a house and interior views

Explore activities
Explore thousands of experiences from activities and attractions to day tours and transfer.
Book with ease
Skip the line- book tickets online in minutes to top attractions with free cancellation on many activities.
Treat yourself
Members save % or more when you book activities.

What to do in Florence

Popular places to visit

University of North Alabama

Enjoy the student vibe when you visit University of North Alabama during your trip to Florence. Stroll along the riverfront or experience the area's live music.

North Alabama Medical Center

If North Alabama Medical Center is what brings you to town, hopefully you'll have a chance to explore more of Florence.

Blackberry Trail Golf Course

Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.

Shoals Conference Center

Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.

Kennedy-Douglass Center for the Arts

You can spend time browsing the exhibits at Kennedy-Douglass Center for the Arts during your trip to Florence. Stroll along the riverfront or experience the area's live music.

Shoals Community Theater

You can make plans for a show at Shoals Community Theater during your trip to Florence. Stroll along the riverfront or experience the area's live music.

Larimore Home

Find out about the history of Florence when you take a trip to Larimore Home. Stroll along the riverfront or experience the area's live music.

Regency Square Mall

You can enjoy retail therapy at Regency Square Mall during your trip to Florence. Stroll along the riverfront or experience the area's live music.

Children's Museum of the Shoals

You can spend time studying the exhibits at Children's Museum of the Shoals in Florence. Stroll along the riverfront or experience the area's live music.

Areas of Florence

Wilson Park Fountain Downtown Florence Alabama Spring Sunny with Two Concrete Benches on either Side

East Florence

If you're spending some time in East Florence, Shoals Conference Center and Wilson Lake are top sights worth seeing.

Looking for fun things to do nearby? Check things to do near me to find and book the best things to do, fun activities, and top attractions wherever you happen to be.

Frequently asked questions

Is Florence worth visiting?

One of the most common things to do in Florence is explore Renaissance Tower. Check this top sight off your agenda, then discover more of the area's golfing and watersports.

How do I spend a day in Florence?

Start your adventures with a visit to Renaissance Tower and Blackberry Trail Golf Course. Then, tour different parts of Florence for a quick bite and some shopping.

What is the top tourist attraction in Florence?

Don't go home without visiting Renaissance Tower, rated the top tourist attraction in Florence.

Is three days enough to stay in Florence?

You can easily visit popular sights like Renaissance Tower, Blackberry Trail Golf Course and River Heritage Park with a three-day stay in Florence. On average, many travellers book two days here. There's plenty to explore nearby too, so stay a little longer and head to Tuscumbia.

Is Florence a walkable city?

With popular neighbourhoods and top attractions within walking distance of the city centre, Florence is a good destination to see on foot. Have fun wandering between Renaissance Tower and River Heritage Park. Then take a stroll around East Florence, located 3 kilometres from downtown, and North Florence, which is about 2 kilometres away.

What are some activities to do in Florence with kids?

Deciding what to do in Florence with kids is easier than ever. Whether you have teenagers or toddlers, there's no shortage of family-friendly sights and activities to keep everyone happy here.

What to do in Florence for adults?

Adults of all ages will find lots of things to do in Florence. Whether you're into local cuisine, outdoor pursuits or just love exploring new places, there's something here for everyone.

Are there free things to do in Florence?

From enjoying parks to strolling around exciting neighbourhoods, it's a breeze to find free things to do in Florence. If you're in need of ideas, get some recommendations from a local tour guide. River Heritage Park is a top spot for anyone wanting to save on their sightseeing adventures.