W Florence

5.0 star property

Choose dates to view prices

A short walk from Piazza di Santa Maria Novella and Cathedral of Santa Maria del Fiore, W Florence provides a coffee shop/cafe, dry cleaning/laundry services and 3 bars. Enjoy a meal at the two on-site restaurants. Guests can connect to free in-room WiFi.

Reviews

9.2 out of 10
Wonderful

Popular amenities

  • Pet-friendly
  • Free Wi-Fi
  • Restaurant
  • Air-conditioning
  • Parking available
  • Bar
The current price is S$1,164
includes taxes & fees
7 May - 8 May

Room options

Available filters for rooms
Showing 11 of 11 rooms

Junior Suite, 1 King Bed

  • 54 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

Premier Room, 1 King Bed, Balcony

  • 31 sq m
  • Sleeps 2
  • 1 King Bed

Deluxe Room, 1 King Bed, Balcony

10.0 out of 10
Exceptional
(1 review)
  • 25 sq m
  • Sleeps 2
  • 1 King Bed

Deluxe Room, 1 King Bed

10.0 out of 10
Exceptional
(1 review)
  • 24 sq m
  • Sleeps 2
  • 1 King Bed

Superior Room, 1 King Bed

  • 30 sq m
  • Sleeps 2
  • 1 King Bed

Superior Room, 2 Single Beds

  • 29 sq m
  • Sleeps 2
  • 2 Single Beds

Superior Suite, 1 King Bed

  • 42 sq m
  • Sleeps 2
  • 1 King Bed

Premier Suite, 1 King Bed, Non Smoking

  • 48 sq m
  • Sleeps 2
  • 1 King Bed

Junior Suite, 1 King Bed, Non Smoking

  • 54 sq m
  • Sleeps 2
  • 1 King Bed

Suite, 1 King Bed, Non Smoking

  • 83 sq m
  • Sleeps 2
  • 1 King Bed

Signature Suite, 1 King Bed, Non Smoking, Terrace

  • City view
  • 115 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

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About the area

Historic Centre of Florence, a neighbourhood in Florence, is home to W Florence. Uffizi Gallery and Gallery of the Academy of Florence are cultural highlights, and some of the area's notable landmarks include Cathedral of Santa Maria del Fiore and Ponte Vecchio. Florence Botanical Gardens and Torrigiani Garden are also worth visiting. Visit our Florence travel guide
Map
Piazza Dell'Unita Italiana 3/4, Florence, FI, 50123

What's nearby

  • Piazza di Santa Maria Novella
    Piazza di Santa Maria Novella
    2 min walk - 0.2 km
  • Basilica of Santa Maria Novella
    Basilica of Santa Maria Novella
    2 min walk - 0.2 km
  • Central Market
    Central Market
    5 min walk - 0.5 km
  • Cathedral of Santa Maria del Fiore
    Cathedral of Santa Maria del Fiore
    6 min walk - 0.6 km
  • Piazza del Duomo
    Piazza del Duomo
    8 min walk - 0.7 km

Getting around

  • Unità Tram Stop
    1 min walk
  • Florence (ZMS-Santa Maria Novella Train Station)
    4 min walk
  • Peretola Airport (FLR)
    26 min drive

Restaurants

  • Caffè Alinari
    2 min walk
  • Alibi Craft Beer & Kitchen
    2 min walk
  • giaogiao stazione firenze
    2 min walk
  • Ciro & Sons
    2 min walk
  • Lorenzo de'Medici
    2 min walk

About this property

W Florence

Luxury hotel near Cathedral of Santa Maria del Fiore
A short walk from Piazza di Santa Maria Novella and Piazza del Duomo, W Florence provides a coffee shop/cafe, dry cleaning/laundry services and 3 bars. Enjoy a meal at the two on-site restaurants. Guests can connect to free in-room WiFi.
You'll also find perks such as:
  • Valet parking (surcharge), a round-trip airport shuttle (surcharge) and concierge services
  • A front desk safe, tour/ticket information and a water dispenser
  • A 24-hour front desk, a lift and coffee/tea in reception
Room features
All 119 rooms include comforts such as premium bedding and air conditioning, as well as perks such as free WiFi and desk chairs.
Other conveniences in all rooms include:
  • Hypo-allergenic bedding, Frette Italian sheets and pillowtop mattresses
  • Heated floors, bidets and hairdryers
  • 50-inch LCD TVs with digital channels
  • Wardrobes/cupboards, free infant beds and electric kettles

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 500+ Mbps (good for 6+ people or 10+ devices)
  • Available in some public areas: Free WiFi

Parking and transport

  • Offsite parking available (EUR 45 per night); reservations required
  • 24-hour return airport shuttle on request for a surcharge
  • Secured, covered valet parking on site (EUR 60 per night)
  • Limited on-site valet parking

Food and drink

  • 2 restaurants
  • 3 bars/lounges
  • A coffee shop/cafe
  • Coffee and tea in common areas
  • Snack bar/deli

Restaurants on site

  • Akira Back
  • Tratto
  • W Lounge
  • W Lounge Courtyard
  • Zefiro

Family friendly

  • In-room cot
  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Lockers
  • Luggage storage
  • Safe at front desk
  • Water dispenser

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Wedding services

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Accessible airport shuttle
  • Area rugs in room
  • Hardwood flooring in room
  • Lift

More

  • Communal living room
  • Reception hall
  • Smoke-free property

Room amenities

Bedroom

  • Down comforter
  • Free cot
  • Frette Italian sheets
  • Hypo-allergenic bedding
  • Pillowtop mattress

Bathroom

  • Bidet
  • Dressing gowns
  • Hair dryer
  • Heated bathroom floor
  • Shampoo
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste
  • Towels provided

Entertainment

  • 50-inch LCD TV with digital channels

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Espresso maker
  • Free bottled water
  • Minibar

More

  • Air conditioning
  • Connecting rooms available
  • Desk
  • Desk chair
  • Heating

Policies

Check-in

Check-in start time: 6:00 AM; check-in end time: anytime
Minimum check-in age - 18

Check-out

Check-out before noon

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); to arrange pick-up, guests must contact the property 72 hours prior to arrival, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property
The credit card used to book the reservation must be presented by the cardholder at check-in along with matching photo identification, and other arrangements must be coordinated with the property prior to arrival
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets are allowed for an extra charge of EUR 132 per accommodation, per stay, plus a one-off cleaning fee of EUR 132
Service animals are welcome, and are exempt from fees
Welcoming dogs and cats only

Children and extra beds

Children are welcome
Rollaway/extra beds are available for EUR 100.0 per night.
Free cots are available on request at the property

Payment types at the property

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A tax is imposed by the city: EUR 8.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

We have included all charges provided to us by the property.

Optional extras

  • Airport shuttle fee: EUR 130 per vehicle (one-way, maximum occupancy 4)
  • Airport shuttle fee per child: EUR 130 (one-way), (up to 18 years old)
  • Valet parking fee: EUR 60 per night
  • Nearby parking fee: EUR 45 per night (164 ft away)
  • Pet fee: EUR 132 per accommodation, per stay plus a one-off EUR 132 cleaning fee
  • Service animals are exempt from fees
  • Rollaway bed fee: EUR 100.0 per night

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, mobile payments and cash
This property reserves the right to pre-authorise the guest's credit card prior to arrival.
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
This property affirms that it follows the cleaning and disinfection practices of Commitment to Clean (Marriott)
Property Registration Number IT048017A1XL81K7ZV

We should mention

All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using the information in the booking confirmation
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

W Florence Hotel
W Florence Florence
W Florence Hotel Florence

Frequently asked questions

Is W Florence pet-friendly?

Yes, cats and dogs are allowed at this property. There's a fee of EUR 132 per accommodation, per stay. A cleaning fee of EUR 132 also applies. Service animals are exempt from fees.

How much does it cost to stay at W Florence?

As of 15 Apr, 2026, prices found for a 1-night stay for 2 adults at W Florence on 7 May, 2026 start from S$1,164, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking at W Florence?

Valet parking is available for EUR 60 per night.

What time is check-in at W Florence?

Check-in start time: 6:00 AM; check-in end time: anytime.

What time is check-out at W Florence?

Checkout is at noon.

Does W Florence provide a shuttle to the airport?

Yes, there's an airport shuttle that runs on request. A fee of EUR 130 per vehicle applies.

Where is W Florence located?

Located in Historic Centre of Florence, this luxury hotel is within a 5-minute walk of Via Faenza, Piazza di Santa Maria Novella, and Central Market. Cathedral of Santa Maria del Fiore and Piazza del Duomo are also within 10 minutes. Unità Tram Stop is only a 2-minute walk and Valfonda - Stazione Santa Maria Novella Tram Stop is 3 minutes.

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Reviews

W Florence Reviews

9.2

Wonderful

9.4

Cleanliness

8.4

Amenities

9.0

Staff & service

8.8

Property conditions & facilities
Rating 10 - Excellent. 7 out of 11 reviews
Rating 8 - Good. 3 out of 11 reviews
Rating 6 - Okay. 1 out of 11 reviews
Rating 4 - Poor. 0 out of 11 reviews
Rating 2 - Terrible. 0 out of 11 reviews

Reviews

Verified

10/10 Excellent

Jakyra

Liked: Cleanliness, staff & service, property conditions & facilities
Staff was friendly, very hospitable,
Stayed 1 night in Aug 2025
Verified

8/10 Good

Ka Lee

Liked: Cleanliness, amenities, property conditions & facilities
Great location. Superb staff. Comfortable beds. Room a little small. Wish the lobby bar had a better vibe. Overall a very enjoyable stay.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Terrence

Liked: Cleanliness, amenities, property conditions & facilities
The Staff and Hotel were the best! The location of the hotel is fantastic!
Stayed 3 nights in Nov 2025
Verified

6/10 Okay

Dino

Liked: Cleanliness, staff & service, amenities
Room temperature was not comfortable and noisy.
Stayed 9 nights in Oct 2025
Verified

10/10 Excellent

José Augusto

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Hotel extremamente novo com staff super dedicado e solicito. Academia excelente, ótimo restaurante, quarto espaçoso e confortável.
Stayed 6 nights in Nov 2025
Verified

10/10 Excellent

Edison

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Hotel excelente, instalações novas, café da manhã sensacional e ótima localização. O atendimento tambem era muito bom. Em questão de preço achei um pouco elevado, o justo seria em torno de 20 a 30% a menos.
Stayed 4 nights in Nov 2025
Verified

10/10 Excellent

CHUN CHENG

Liked: Cleanliness, staff & service, amenities
服務非常到位,而且非常心非常乾淨
Stayed 2 nights in Nov 2025
Verified

8/10 Good

gonzalo

Liked: Cleanliness, staff & service, amenities
Bien pero exageradamente peqieña
Stayed 2 nights in Sep 2025
Verified

10/10 Excellent

Marwan

Stayed 4 nights in Sep 2025
Verified

10/10 Excellent

GILBERTO

Stayed 3 nights in Aug 2025