Seocho-gu

Seoul

Seocho-gu showing a bridge, a river or creek and modern architecture
Seocho-gu which includes flowers, a city and a high-rise building
Seocho-gu which includes night scenes as well as a large group of people
Seocho-gu showing a city, a river or creek and night scenes
Seocho-gu featuring a city, a sunset and a river or creek

This riverside district of Seoul is packed with exciting places for discovering South Korean culture, including museums, galleries and theatres.  

Lying directly south of the Han River in Seoul, Seocho-gu, or Seocho district, is a small area of Seoul that has much to offer. With key arts establishments, great waterside views and varied shopping, this is an easy place to relax for an afternoon. Come on a sunny day and allow time to enjoy the area’s lovely green spaces once you are finished sightseeing.

Seoul is divided into 25 “gu” (administrative districts). Walk down any street on Seocho-gu and see the sky-high, ultra-modern buildings that are characteristic of the South Korean capital. Some of the country’s most famous brands, such as Samsung and Skin Food, have offices here. Amid the office blocks and streets bustling with businesspeople, the cultural scene of Seocho is flourishing.

The jewel of Seocho is the vast Seoul Arts Center, which is divided into several areas devoted to different aspects of South Korean culture. Check the schedule at the Opera House, which seats 2,300 people. See everything from ballet to musicals to opera here. For a different musical experience visit the Music Hall, which has hosted the London Symphony Orchestra. In the Calligraphy and Hangaram Art Museums, discover South Korea’s rich traditions of handwriting and visual arts.

Another important cultural institution in Seocho is the National Gugak Center, also sometimes known as the National Center for Korean Traditional Performing Arts. The center is devoted to preserving the rich traditional musical heritage of South Korea. See performances in its auditoriums or visit one of the exhibits hosted at various locations.

Visit the area before mid-afternoon on a Saturday to enjoy the lively atmosphere of Seocho Flea Market. This is a wonderful place to pick up unique souvenirs.

Come to Seocho-gu on a summer day to escape the city streets in green spaces such as Yangjae Citizens' Park. Seocho’s main station is on several lines and is easily accessible from most parts of the city.


Popular places to visit

Things to do


Top hotels in Seocho-gu

Toyoko Inn Seoul Gangnam
Toyoko Inn Seoul Gangnam
3 out of 5
323 Gangnam-daero, Seocho-gu, Seoul
The price is S$99 per night from 20 Jul to 21 Jul
S$99
20 Jul - 21 Jul
includes taxes & fees
Stay at this 3-star business-friendly hotel in Seoul. Enjoy free breakfast, free WiFi, and parking (surcharge). Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (1,644 reviews)
"Located in the heart of K-Culture. Lots of dining options available at the walking range."

Reviewed on 21 Jun, 2025

Toyoko Inn Seoul Gangnam
Ocloud Hotel Gangnam
Ocloud Hotel Gangnam
3.5 out of 5
12, Sapyeong-daero 58-gil, Seocho-gu, Seoul, Seoul
Fully refundableReserve now, pay when you stay
The price is S$121 per night from 31 Jul to 1 Aug
S$121
31 Jul - 1 Aug
includes taxes & fees
Stay at this 3.5-star business-friendly hotel in Seoul. Enjoy free WiFi, a 24-hour health club, and parking (surcharge). Our guests praise the helpful staff ...
8.4/10 Very Good! (1,014 reviews)
"Great location. Clean. Big room. Good service Wish there were laundry on site and air conditioning cannot be lowered"

Reviewed on 30 Jun, 2025

Ocloud Hotel Gangnam
JW Marriott Hotel Seoul
JW Marriott Hotel Seoul
5 out of 5
176, Sinbanpo-ro, Seocho-gu, Seoul, Seoul
The price is S$454 per night from 22 Jul to 23 Jul
S$454
22 Jul - 23 Jul
includes taxes & fees
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, free parking, and a full-service spa. Our guests praise the helpful staff in our reviews. Popular ...
9/10 Wonderful! (912 reviews)
"Great shopping/dining complex connected!"

Reviewed on 20 Jun, 2025

JW Marriott Hotel Seoul
The Shilla Seoul
The Shilla Seoul
5 out of 5
249, Dongho-ro, Jung-gu, Seoul
The price is S$426 per night from 15 Jul to 16 Jul
S$426
15 Jul - 16 Jul
includes taxes & fees
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, free parking, and an outdoor pool. Our guests praise the helpful staff and the property condition ...
9.4/10 Exceptional! (1,003 reviews)
"This location is very customer centric. We love staying here because they’re very attentive and prompt."

Reviewed on 26 Jun, 2025

The Shilla Seoul
Sotetsu Hotels The Splaisir Seoul Myeongdong
Sotetsu Hotels The Splaisir Seoul Myeongdong
4 out of 5
15, Namdaemun-ro 5-gil, Jung-gu, Seoul, Seoul
The price is S$90 per night from 16 Jul to 17 Jul
S$90
16 Jul - 17 Jul
includes taxes & fees
Stay at this 4-star hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a 24-hour fitness center. Our guests praise the helpful staff and the clean rooms ...
8.6/10 Excellent! (1,557 reviews)
"Hotel muy confortable, limpio, bien ubicado, buena atención"

Reviewed on 24 Jun, 2025

Sotetsu Hotels The Splaisir Seoul Myeongdong
HOTEL THE BOTANIK SEWOON MYEONGDONG
HOTEL THE BOTANIK SEWOON MYEONGDONG
4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu, Seoul
The price is S$128 per night from 22 Jul to 23 Jul
S$128
22 Jul - 23 Jul
includes taxes & fees
Stay at this 4-star hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Myeongdong Street and Namdaemun Market are ...
9/10 Wonderful! (368 reviews)
"It was very nice for me and my family."

Reviewed on 26 Jun, 2025

HOTEL THE BOTANIK SEWOON MYEONGDONG
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Seocho-gu

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Yeoksam 1-dong

While you're in Yeoksam 1-dong, take in top sights like Kukkiwon or Teheranno, and hop on the metro to see more of the city at Yeoksam Station or Eonju Station.

Yeoksam 1-dong
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Gangnam-gu

4.5/5(68 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Starfield COEX Mall and Bongeunsa Temple. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
Samseong-dong which includes interior views

Samseong-dong

Travellers choose Samseong-dong for its ample dining options. Hop aboard the metro at Bongeunsa Station or Samseong Jungang Station and check out top sights like Starfield COEX Mall.

Samseong-dong
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Jamsil-dong

Noted for its shopping and restaurants, there's plenty to explore in Jamsil-dong. Top attractions like Lotte World and Jamsil Baseball Stadium are major draws, and you can hop on the metro at Samjeon Station or Jamsilsaenae Station to see more of the city.

Jamsil-dong
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Itaewon-dong

If you're spending time in Itaewon-dong, you might enjoy attractions like Itaewon Antique Furniture Street and Itawon Street. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.

Itaewon-dong
Olympic Park showing a city, a high-rise building and landscape views

Songpa-gu

4.5/5(5 area reviews)

Consider exploring the abundant dining options in Songpa-gu. If sightseeing is on the list, Lotte World is a top attraction. Hop on the metro at Jamsil Station or Mongchontoseong Station to see more of the area.

Songpa-gu

Seocho-gu