Seongbuk-dong
Seoul
Visit Seongbuk-dong
Popular places to visit
Korea Furniture Museum
Join a guided tour of this private museum to visit a collection of traditional Korean homes decorated with a variety of furniture pieces.
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can search for that perfect souvenir. Visit the shops and charming cafes in this culturally rich area.
Lotte World
Have a fun-filled day at Lotte World and see why people love this theme park in Seoul. Visit the shops and top-notch restaurants in this culturally rich area.
Dongdaemun History and Culture Park
This sizable commercial district is home to a staggering number of shopping malls, specialty stores and traditional Korean marketplaces.
Namdaemun Market
This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
Things to do
Best DMZ Tour Korea from Seoul (Suspension Bridge & JSA Museum)
Seoul: DMZ Tour with Optional Suspension Bridge, JSA Museum
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Small Group Tour to DMZ, Susp.Bridge&NKorea M. with Hotel Pickup
Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)
DMZ Tour & Exclusive North Korea Museum opt. Suspension Bridge
Top hotels in Seongbuk-dong
HOTEL THE BOTANIK SEWOON MYEONGDONG
Great location, great hotel
Reviewed on 15 Apr, 2026
LOTTE CITY HOTEL MYEONGDONG
Our experience was really great and we olan to stay there again.
Reviewed on 11 Apr, 2026
Grand Hyatt Seoul
We were given the wrong room which was smaller than the one we booked. It was resolved after 1hr, probably because it was so busy as it was around 4pm around checking time. When we finally got the new room, the fridge was wobbly & had a hard time using it. The bathroom sink & tub had some rust around ...
Reviewed on 12 Apr, 2026
Toyoko Inn Seoul Gangnam
Quaint facilities (not derogatory. It's pretty average) Everything else was excellent.
Reviewed on 13 Apr, 2026
Sotetsu Hotels The Splaisir Seoul Myeongdong
Breakfast was good, staff so helpful. The room a bit hot and need to open window.
Reviewed on 15 Apr, 2026
Toyoko Inn Seoul Yeongdeungpo
Location is 5 minutes walk from Singil Station. Rooms are small but not a problem. Best of all is their breakfast! Great food choices and lots of tables.
Reviewed on 9 Apr, 2026
Other neighbourhoods around Seongbuk-dong
Jongno-1.2.3.4 ga-dong
While you're in Jongno-1.2.3.4 ga-dong, take in top sights like Insa-dong or Gwangjang Market, and hop on the metro to see more of the city at Anguk Station or Jongno 3-ga Station.
Insa-dong
Insa-dong is known for its ample dining options, and you can make a stop by Insa-dong and Cheonggyecheon while in the area.
Jongno-gu
Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Statue of Sejong the Great and Sejong Cultural Center. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.
Euljiro-dong
While you're in Euljiro-dong, take in top sights like Chungmu-ro or Cheonggyecheon, and hop on the metro to see more of the city at Euljiro 4-ga Station or Euljilo 3-ga Station.
Gwanghui-dong
While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.
Jung-gu
Myeongdong Street and Namdaemun Market are top sights in Jung-gu, and you should be sure to explore the popular shops. Hop aboard the metro at Euljiro 4-ga Station or Chungmuro Station to see more sights in the area.
Seongbuk-dong
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- Bugak Skyway
- Bukchon Art Museum
- Bukchon Hanok Village
- Changgyeong Palace
- Dongwha Duty Free Shop
- Gwanghwamun
- Gwangjang Market
- Gyeongbokgung Palace
- Ikseon-Dong Hanok Village Holidays
- Insa-Dong Holidays
- Korea Furniture Museum
- Korea University
- Museum of Humanities
- Sejong Cultural Center
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- Visit Ikseon-dong Hanok Village
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- Seoul National University Hospital
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- Visit Seongbuk-gu
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